Guide presentation: Risk communication and community engagement for contact tracing in the context of COVID-19 in the Region of the Americas – PAHO / WHO

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November 22 and 23, 2021 from 10:00 a.m. to 12:00 p.m. (EST)

Regsister

One of the biggest challenges in stopping the chain of transmission of the SARS-CoV2 virus, which causes coronavirus disease (COVID-19), is to provide effective, accurate and timely communication to different audiences in order to raise awareness and ” ensure that they are adequately following preventive public health measures.

This new regional guide aims to strengthen the work of health sector communicators in responding to the COVID-19 pandemic, which goes beyond the dissemination of information. To this end, it offers recommendations and tools to inform and raise awareness among the public about the importance of contact tracing and to involve communities in this process.

During the two webinar sessions, the main components of the regional guide will be presented, as well as guidelines for involving communities in contact tracing, derived from a joint document published by the Risk Communication and Community Participation Collaborative Service. The experiences of Colombia and Bolivia on risk communication strategies for contact tracing that were implemented in 2021 in the context of the COVID-19 pandemic will also be presented.

Day 1 – November 22

10:00 am – Welcome message

10:05 am – Presentation of the guide Risk communication and community participation for contact tracing in the context of COVID-19 in the Region of the Americas (Part I) – Damaris Castillo, PAHO / WHO risk communication consultant.

10:20 am – Questions and answers.

10:30 am – Presentation of Operational guide for involving communities in contact tracing published by the Collective service Compliant by WHO, UNICEF, International Federation of Red Cross and Red Crescent Societies (IFRC) and Global Outbreak Alert and Response Network (GOARN).

Monica posada, IFRC Community Engagement and Accountability Coordinator.

10:45 am – Questions and comments

11:05 am – Presentation of Colombia’s experience in risk communication and community participation. Communication campaign.

11:30 am – Questions and comments

Day 2 – November 23

10:00 am – Welcome message

10:05 am – Presentation of the guide Risk communication and community participation for contact tracing in the context of COVID-19 in the Region of the Americas (Part II) – Tanya Escamilla, Communication Specialist, PAHO / WHO Health Emergencies Department

10:30 am – Questions and comments

10:45 am – Break

11:10 am – Presentation of the Bolivian experience in risk communication and community participation. Grassroots communication campaign.

11:35 – Questions and answers


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